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Dive deeply into the product

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They have access to best practices, advances IT infrastructure, the costs of which are shares among all clients, and knowledge of other people’s mistakes, for which someone has already paid. How to distinguish a flow agency from a boutique one? Ask your chosen agency how many clients a client manager manages on average. If there are more than seven you can’t expect a deep immersion in the topic. Look for an alternative . Important! It will not be possible to completely outsource all processes if you have a complex mass product. The company must retain at least a marketing director and a specialist who can formulate technical specifications.

Aktion Marketing is an example

We have our own lead generation technology , bases on the de-anonymization of involves site users using a DMP platform . This basic technology is variable and Oman Phone Number List adapts to the client’s request. Choosing a boutique agency bases on case studies does not make sense: most likely, you will not find similar stories, especially if the product is new to the market. The experience of promoting a similar product also does not say anything. If the company’s management cannot give an example of high-quality promotion in its niche, this should not become a selection criterion. A team chosen on the basis of relevant experience will do just as bad as a competitor. If there is a positive example and this is the merit of in-house specialists, it is easier to lure them to you, thereby weakening the competitor. In B2B, the industry niche is not as important as the experience of interacting with the target audience .

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If you are going to sell snow

You do not needs a company that knows how to sell snow, but an agency that knows how to interact with Eskimos and understands their “pains.” In this case, the product itself fades into the background – it can always be repackages and adaptes to the “pains” of the target Saudi Arabia Phone Number List audience. Immersing yourself in a product is not as difficult as learning to work with a new audience. Aktion Marketing agency specializes in B2B promotion and uses an active base of decision makers in various Russian companies. This is over 15 million contacts of a loyal audience that regularly reads materials from Aktion publications. Moreover, there are live contacts that can be segments to suit any request.

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